COMPANY: GMR Marketing
TASK: GMR sought to evolve its logo from a flat square into a three-dimensional cube. While the landing state remained flat, motion design allowed the cube to transform in dynamic, versatile ways. Over the years, I produced numerous videos and motion studies that brought depth and energy to the GMR 'square', with graphics applied across video bumpers, transitions, web visuals, social media, and presentation decks.
MY ROLE: Concept, design and animation
Full Screen Transitions
Work-in-Progress Stills
Experimenting with shapes and transformation
Cube Footage: Compilation Video
I recorded videos of cubes and experimented with color, texture, and material in Ae.