COMPANY: Ross Creative + Strategy
CONTEXT: This brand book captures Ross’s culture and workplace expectations, using distinctive layouts and a mix of original vector and hand-drawn illustrations to reflect the company’s personality. Custom photography further supports and enriches the written content.
MY ROLE: I created original illustrations (vector and hand-drawn), designed all layouts, and directed a few photoshoots within the book. Once deciding on the imagery for the main copy, I collaborated with the copywriter to create additional/supporting text for the proposed images.
Pre-Production (Initial sketches and rough layouts)
CREDITS: Creative Director: Nick Jibben; Copywriter: Matt Richmond; Art Director/Designer: Amber Webster
AWARD WINNER: Feb 2008: Gold ADDY Award, Regional (IL) > Ad Industry Self-Promo: Collateral
Jan 2008: Gold ADDY Award, District (Peoria, IL) > Ad Industry Self-Promo: Collateral
Jan 2008: Gold ADDY Award, District (Peoria, IL) > Ad Industry Self-Promo: Collateral