COMPANY: GMR Marketing | CLIENT: Visa, Tokyo 2020 Olympics | Offsite Retail: Haneda Airport International & Terminal 1
CONTEXT: Visa is a long-time sponsor of the Olympics and Paralympics. GMR partners with Visa to bring their brand to life at the Olympic and Paralympic Games to create impactful experiences within megastores and other official locations.
TASK: Create a looping animation for the Register Backdrop, Column and Header at the Tokyo 2020 Official Retail Shop – that includes Visa sponsored athletes, the Visa dynamic wave, Visa/Olympic logos and key messaging.
MY ROLE: Storyboard, design and animation. For each video I created parallax animations with Team Visa athlete photos. I also re-created Visa's dynamic wave in 3D and animated the model – adding dimension and energy to the otherwise still assets.
Header
Register Backdrop
Column
Motion Studies